Growth-stage companies face critical challenges in sales, marketing, product development, and enterprise scaling that demand specialised expertise beyond the founding team
We open our top-tier experts network to deliver hands-on guidance to accelerates progress, mitigates risk, and maximises value creation across our portfolio companies
Go-to-Market
Great products with week GTM means no growth
A senior commercial executive specialising in go-to-market strategy, categorycreation, and international growth for enterprise software companies. As Chief Marketing & Strategy Officer at Nexthink, he played a central role in thecompany's global scale-up. Yassine works with Forestay portfolio companies on GTM strategy, revenue acceleration, and building the commercial foundations needed to compete at scale.
Strategic Execution
Strategies are nothing without perfect execution
Aseasoned CFO with extensive experience leading finance and operations atventure-backed technology companies through periods of rapid growth. She has worked closely with founders to strengthen financial discipline, build scalable operating structures, and translate strategic ambition into executable plans. Sadaf supports portfolio companies on financial strategy, operational rigour, and the build-out required to sustain high-growth trajectories.
Brand Positioning
Brand early and right to capture the market
Abrand and communications advisor specialising in positioning, messaging, and narrative development for technology. companies. He works with management teams to articulate compelling value propositions, helping businesses present themselves with clarity and credibility tocustomers, partners, and investors. Shaun supports portfolio companies inbuilding the brand foundations that underpin long-term market recognition andcommercial momentum.
Leadership Impact
Motivate and empower to achieve excellence
Anexecutive advisor specialising in leadership development and organisational performance for high-growth technology companies. Jacques works with founding teams and senior leaders to build the management capabilities and cultural foundations required to scale effectively. He supports Forestay portfolio companies at pivotal leadership moments - from first executive hires tobuilding the structures that sustain growth beyond Series B.
Negotiation & Influence
Negotiate confidently, influence effectively
A specialist in negotiation withexperience advising senior leadership teams on complex commercial discussionsand high-stakes stakeholder management. He works with executives to sharpennegotiation strategies, improve communication effectiveness, and navigatechallenging decision environments with greater confidence. Giuseppe supportsForestay portfolio companies at critical commercial inflection points - fromenterprise contract negotiations to partnership discussions.
Our experts are independent and notemployees, agents, contractors, or partners of the firm (unless otherwise stated). The engagement or listing of an independent expert does not constitute anendorsement of their specific services or opinions’.
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